Apple Releases "2023 MLS Cup Highlights" for Vision Pro, A Breathtaking Moment for Vision Pro, Apple Immersive Video Questions

Hello everyone. It feels good to be back after a long weekend. We will get back into the swing of things by discussing one thing that captured my attention in recent days: Apple releasing a new immersive film for Apple Vision Pro.

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Apple Demos More Vision Pro Spatial Videos, 3D Movie Icon Appears on Apple TV, Humane Ai Pin vs. Spatial Photos/Videos

Hello everyone. Welcome to a new week. We do have a few CY3Q23 earnings reports to go over. However, today’s update will take a spin through Vision Pro land.

Apple Demos More Vision Pro Spatial Videos

Over at Daring Fireball, here’s John Gruber:

“Yesterday Apple released developer beta 2 of iOS 17.2, the first version of iOS to include support for capturing spatial video with iPhone 15 Pro models. Today came the public beta, enabling the same feature. Apple invited me to New York yesterday, not merely to preview capturing spatial video using an iPhone, but to experience watching those spatial videos using a Vision Pro.

The experience was, like my first Vision Pro demo back at WWDC in June, astonishing…

My demo yesterday was expressly limited to photography in general, and spatial video in particular, and so my demo was, per Apple’s request, limited to the Photos app in VisionOS. It was tempting, at times, to see where else I could go and what else I could do. But there was so much to see and do in Photos alone that my demo — about 30 minutes in total wearing Vision Pro — raced by.”

The full post made for an interesting read, especially if you want the details regarding how Apple is implementing spatial videos via iPhone 15 Pro. For example, the iPhone 15 Pro needs to be held horizontally “to put the two capturing lenses on the same plane. The iPhone uses the main (1×) and ultra wide (0.5×) lenses for capture when shooting spatial video, and in fact, Apple changed the arrangement of the three lenses on the iPhone 15 Pro in part to support this feature.”

When Apple announced this past September that the iPhone 15 Pro and 15 Pro Max would be able to capture spatial video, my assumption was that iPhone videos

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My Thoughts After Using Apple Vision Pro

With this year’s WWDC review, we are going to do something different. Today’s update will focus on the big news: Apple Vision Pro. In particular, we will go over Neil’s time using Apple’s first headset. Neil spent about 30 minutes using Apple Vision Pro. The technology powering the device is the future.

Everything else that Apple announced yesterday was important as it pertains to today’s ecosystem. We will talk about those updates on Thursday using a traditional big picture takeaways framework. There will be a follow-up tomorrow to today’s headset discussion as Neil’s notes were too long to fit in one update. In particular, we will talk about the “why” behind Vision Pro.

Let’s jump right in.

My Thoughts After Using Apple Vision Pro

With Apple Vision Pro, Apple has something big on its hands, and they know it. This is not a developer kit. It’s not an enterprise-only device. Apple Vision Pro is a new-age, wearable computer for consumers. We have not seen anything like it before. After using Apple Vision Pro for just a few minutes, it became clear this where the future is found. You don’t want to stop using the device. Apple Vision Pro makes the iPhone, iPad, Mac, and even Apple Watch feel like dated technology.

 
 

The question isn’t what people will use this technology for, but rather what won’t be handled by this in the future.

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