Apple's Involvement with Mission Motors, Updating FY16 iPhone Sales Estimate, iPhone Leasing Is a Game Changer

Today's Above Avalon stories: 

  • Apple's Involvement with Mission Motors
  • Updating FY16 iPhone Sales Estimate
  • iPhone Leasing Is a Game Changer

We begin today's email by discussing Mission Motors and news that Apple is partly responsible for the company closing its doors early this year. Upon closer examination, we are able to reach a number of observations on how Apple is thinking about Project Titan and the automobile. We then discuss my updated FY2016 iPhone sales estimate including my revised methodology. We conclude by going over why leased iPhones are a game changer for Apple and three topics to consider when thinking about leasing and Apple's future.

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