Genius Move Behind the Phil Schiller Interview, Apple is Playing Offense, Apple Correctly Killed Plans for Beats Wifi Speaker

Today's Above Avalon Premium stories:

  • The Genius Move Behind the Phil Schiller Interview
  • Apple is Playing Offense, not Defense
  • Apple Correctly Killed Plans for Beats Wifi Speakers

We kick things off by taking a closer look at what Apple tried to accomplish with the Phil Schiller interview by John Gruber at WWDC last week. Next, we shift over and briefly discuss my "Apple is Playing Offense at WWDC" post published on Above Avalon. We conclude by going over the Variety report that Apple killed development of a Beats Wifi speaker and why I think that was a good decision in context of Apple's bigger plans with headphones/speakers.

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