The Apple Innovation Feedback Loop, Apple Cuts USB-C Accessories Pricing, Early MacBook Pro Sales

Today's Above Avalon stories: 

  • The Apple Innovation Feedback Loop
  • Apple Cuts USB-C Accessories Pricing
  • Early MacBook Pro Sales

We begin today's email by continuing the discussion kicked off in my article last week, "Apple Is Placing a Big Bet with the New MacBook Pro." Specifically, we look at a new item that I coined, "The Apple Innovation Feedback Loop," which ends up revealing much about Apple's plans for the Mac and the main takeaway from the new MacBook Pro. The email then turns to Apple slashing pricing for USB-C/Thunderbolt 3 accessories. We go over why I think Apple is running this promotion. The discussion concludes with a few of my thoughts on Phil Schiller's comment that early MacBook Pro online sales are at a record. There are a few moving pieces to consider about the comment.

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