The Apple Keynote: Thoughts and Observations

Today's Above Avalon story:

  • The Apple Keynote: Thoughts and Observations

Yesterday's "Loop You In" keynote was unusual. We begin with an overview of why and how this event felt different from more recent Apple keynotes. We then break out the five most important topics from the event. There was plenty to discuss from a business analysis perspective.


  • Elephant in the Room
  • The Apple Experience
  • The "Why" Behind iPhone SE
  • The Tricky 9.7-Inch iPad Pro
  • Apple Watch Pricing
  • Say Hello to Liam

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