Andy Rubin's Essential Phone, Rubin at Code Conference, Everyone Is Trying to Beat iPhone

Today's Above Avalon email includes the following stories: 

  • Andy Rubin's Essential Phone
  • Rubin at Code Conference
  • Everyone Is Trying to Beat iPhone

We kick off today's email by taking a deep dive into Andy Rubin's new company, Essential, and new smartphone, Phone. We go over my thoughts on the motivation underpinning the smartphone. The discussion then turns to Rubin's interview at Recode's Code Conference last night. I was left very disappointed. The email concludes with a look at why the iPhone represents such a headache to so many companies, and the various strategies companies are utilizing in an attempt to beat iPhone.

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