Above Avalon Episode 46: Selling Apple Watch Buzz

The Apple Watch and iPad are being positioned as the top tech gadget gifts of the season. In this episode, we take a closer look at Apple's fourth quarter and why third-party retailers are betting on Apple products. With Best Buy and Target offering significant discounts on Apple Watch and iPad, we go over the rationale behind such sales and why retailers want access to tech gadgets with the most buzz. We conclude with a look at where Apple products are sold and how product promotions impact the Apple brand.  

Show Notes:

Strategy Behind Retailers Discounting Apple Watch and iPad - Above Avalon

Where Apple Products are Sold (daily update from August 4th sent to Above Avalon members) - Above Avalon  

Above Avalon membership information (access to a daily email including exclusive Apple analysis and perspective) - Above Avalon

Subscribe to Above Avalon in iTunes

Subscribe to Above Avalon in Overcast

Podcast RSS (for your favorite podcast player)

Above Avalon (posts) on Twitter

Above Avalon Podcast on Twitter

Neil Cybart (producer) Twitter