My Notes from Apple’s 2025 10-K
Today's Above Avalon Daily update includes the following story:
My Notes from Apple’s 2025 10-K
Hello everyone. Today’s update will conclude our Apple 4Q25 earnings review. We will go over Apple’s 10-K filing for 2025. There are a few remaining topics, such as share buyback and free cash flow, that we will also cover.
Published at the end of the fiscal year (Apple's fiscal year ends in September), 10-K filings include a more in-depth examination into Apple’s financials and business versus the 10-Q filings published at the end of 1Q, 2Q, and 3Q. Said another way, 10-Ks are a treasure trove of granular financial data.
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My Initial Reaction to Apple’s Strong 4Q25 Earnings, How Apple’s Results Compared to My Estimates
Today's Above Avalon Daily update includes the following stories:
My Initial Reaction to Apple’s Strong 4Q25 Earnings
How Apple’s Results Compared to My Estimates
Hello everyone. Welcome to a special Halloween edition of the Above Avalon Daily. While there may be some scary displays this evening trick-or-treating, Apple’s earnings release and call were the opposite of frightening. Let’s discuss. Today’s update will begin our Apple earnings review.
We will kick things off with my initial reaction to earnings. The second half of the update will go over the key numbers.
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Choose either a monthly or annual subscription. Payment is hosted by MoonClerk and secured by Stripe. Apple Pay and other mobile payment options are accepted. After signup, use this link to update your payment information and subscription status at any time.
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Exclusive Analysis. Receive the Above Avalon Daily newsletter, widely-recognized as the leading daily newsletter dedicated to Apple. Now in its tenth year.
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Initial Thoughts on Apple’s Strong 3Q25 Earnings
Hello everyone. Welcome to a special Friday edition of Above Avalon Daily. Apple reported 3Q25 earnings yesterday (Thursday). The results can be viewed here. Today's update will go over my initial thoughts on the release and earnings call. We will continue our discussion next week.
Have a great weekend.
Let's jump right into today's update.
Initial Thoughts on Apple’s Strong 3Q25 Earnings
Yesterday, Apple reported its strongest quarterly results in more than three years. Overall 3Q25 revenue was up 10%. We need to go back to 1Q22 for the last time Apple reported double-digit revenue growth (+11.2%). Results for iPhone and Mac were legitimately good. iPhone revenue was up 13% (strongest quarterly revenue growth since 4Q21) while Mac revenue was up 15% continuing what has been an upturn in the Mac business.
While the iPhone and Mac were the two Apple product categories that stood to see the greatest impact from a pull forward in demand related to tariff fears, Apple said such pull forward was not the primary driver for the strong quarterly performance. For iPhone, approximately 20% of 3Q25 revenue growth was attributed to pull forward. Overall, about 10% of Apple’s 3Q25 revenue growth was related to pull forward.
Apple also said iPhone channel inventory
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Member Privileges and Benefits
Become an Above Avalon member and receive the following privileges and benefits:
Exclusive Analysis. Receive the Above Avalon Daily newsletter, widely-recognized as the leading daily newsletter dedicated to Apple. Now in its tenth year.
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