Neil Cybart Neil Cybart

The Competitive Landscape Favors the iPhone, More on Elon Musk Suing Apple

Hello everyone. The highly anticipated remedies verdict in U.S. v. Google (available here) was released a few hours ago. Based on a quick look over the ruling, things look pretty good for Apple (and Google for that matter). We will dedicate tomorrow’s update to the topic.

For today’s and Thursday’s updates we will focus on a few topics that are on my mind ahead of Apple’s big event next week.

Let’s jump right in.


The Competitive Landscape Favors the iPhone

A week from today, Apple will host its largest event of the year when it comes to generating buzz and attention. WWDC is the largest event when thinking of number of Apple Park guests and overall operation (there’s many moving parts). And one can certainly argue new software is vitally important for the Apple ecosystem. However, the flagship iPhone event in September is able generate more press than any other Apple event. It’s a truly global affair as well. The iPhone is Apple’s best tool for grabbing new users around the world.

From a hardware perspective, attempts to somehow displace iPhone from its perch have not been successful. We can point to AI hardware startups underestimating consumers’ love for iPhone. Meanwhile, Apple peers are struggling to recreate the Apple playbook of vertical integration and ecosystem cohesion.

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Neil Cybart Neil Cybart

Elon Musk Goes After Apple…Again, Revisiting the Apple/Parler Controversy, Apple vs. Twitter (Daily Update)

We kick off today’s update with Neil’s thoughts on Elon Musk going after Apple yet again. The update then turns to the Apple/Parler controversy from 2021 which provides insights as to how Apple is approaching Musk’s Twitter. We conclude with what Neil suspects is actually going on between Apple and Twitter as it pertains to the App Store.


Hello everyone. Let's jump right into today's update.


Elon Musk Goes After Apple…Again

Back on October 27th, Elon Musk officially bought Twitter. For the past month, there has been a nonstop stream of chaos and surprises come from Musk and his small group of friends brought in to come up with a working strategy for the company.

While Musk has made plenty of unforced errors out of the gate - primarily by moving way too fast - the broader strategy of Twitter betting on paid subscriptions makes sense. (Musk needs to think much broader than just $8/month for what amounts to fake verification.) Ad-funded business models have come under pressure due to the economy and competitive forces. Revenue diversification would be a long-term positive for Twitter.

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